Our ambition
Make entrepreneurship accessible.
Today, automotive services. Tomorrow, other services — wherever our model can create activity, entrepreneurs and value.
Growth logic
Five phases, in order.
Phase 1
Build demand
Create the pool of entrepreneurs.
● In progress
Phase 2
Secure the ecosystem
Banks, leasing, insurers, suppliers, institutions and sponsors.
Phase 3
Roll out
Training, financing, equipment, delivery and activation.
Phase 4
Connect to the market
Active entrepreneur → SOOBA → customers → services → income.
Phase 5
Measure impact
Active entrepreneurs, businesses created, assets deployed, sustainability, territories.
Our ambition
We build the systems that make entrepreneurship possible.
- Today
Building
Presenting the model, opening applications, building the pool and bringing in the first partners.
- Next step
First cohorts
Training, equipment and launch of the first units with committed partners.
- In the long run
Multi-activity, multi-country
A replicable entrepreneurial model, beyond automotive services.
Programme formats
Programmes designed to scale.
With institutions, local authorities and sponsors, we design entrepreneurial programmes at several scales.
100
entrepreneurs — target format
Pilot programme in one territory.
500
entrepreneurs — target format
Regional, multi-city programme.
1,000
entrepreneurs — target format
National or multi-country programme.
These volumes are presented as goals or programme formats, never as existing achievements.
Open the door.
Join the pool of entrepreneurs or help build the ecosystem.

